Valley View RHCC
Located in Newton, New Jersey, Valley View Rehabilitation and Health Care Center is a 5-star rated long-term care facility.
Valley View Rehabilitation and Health Care Center is a small facility within walking distance from Newton Medical Center. It was recently acquired by the same organization that operates Homestead RHCC and Cranford Park RHCC. They needed a complete rebranding of their website to put it up to par with their sister facilities.
This project was challenging because the branding needed to look similar Homestead RHCC, but demonstrate the cozy, personal touch that Valley View offers. I designed the look and feel to be warmer and more personal. Content is arranged in “cards” with rounded corners using a relaxing color scheme. The home page reinforces trust and quality with the 5-Star rating front and center.