Jessica Gillette – Tacoma Esthetician

Jessica Gillette is an Esthetician serving Tacoma, WA. She provides eyelashes and lash extensions, skin care, waxing, and sugaring services at her salon. She’s an expert at matching the perfect treatments to your skin type.

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The Purpose

Jessica Gillette needed a professional looking website to showcase her services and also serve as a blog for beauty and travel tips. She also wanted her website to appear in Google when people search for her services in Tacoma.

The Solution

I started by creating a brand customized to her. Using her passion for calligraphy as a cornerstone, I worked with her to choose typefaces, colors, and a layout that conveys her personal style. I partnered with an expert SEO colleague to research keywords in her local area and create high-quality content to improve visibility and rankings for organic searches. I also took photographs at her salon to accurately represent her services. The finished website is attractive, SEO-optimized, and achieves all of her goals.