Historic Preservation Alternatives
Historic Preservation Alternatives has been publishing local photographic histories since 1993. Their publications are centered on the municipalities, villages, and hamlets of Sussex County, New Jersey. Historic Preservation Alternatives is the leading historic publishing house in Sussex County.
Historic Preservation Alternatives has an extensive portfolio of publications, but found it difficult to promote and sell them. Some of their audience lives in various states across the US and has no means of previewing or purchasing the books. Local customers without internet access also needed a way to order the books.
I designed a website that promoted the publications and enabled purchasing both online and offline. I took several photos of each book and created a slideshow, allowing visitors to preview the contents. On the website the books can be purchased both online and offline, via a printable mail-in order form. I also designed a mailable brochure/order form that can be mailed to customers without internet access.