Griffiths Technical Inc
Griffiths Technical Inc is the world leader in aftermarket air conditioning systems for Porsches. Griffiths designs, manufactures, and markets high-quality products for installation by both mechanics and car owners.
Griffiths Technical Inc. needed a new website that was easier to update, offered more information on products, and was optimized for search engines. Their existing website ranked extremely well in Google, appearing first for multiple search terms. Despite this, the website was very outdated and difficult to maintain. Griffiths Technical Inc. needed a solution that would be effective for the long-term.
I started by optimizing each product for search engines. I was able to increase the amount of information available for each product while maintaining consistency. I also optimized the website for speed, security, and analytics. The online shopping system is heavily customized, providing a lot a ‘backend’ features. Overall, the new griffiths.com offers a lot of new features to help customers, the company, and rank better in search.